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Dr. Michael Seipel
3082 Magruder Hall
785-4316 (Office)
mseipel@truman.edu


COURSE OVERVIEW

This course focuses on the operation and management of the agricultural business. The basic economic and business principles governing profitable and sustainable farm and agribusiness operations are emphasized.

PREREQUISITES

AGSC 260 (Agricultural Markets and Products), ECON 130, or ECON 201 (Microeconomics)

COURSE OBJECTIVES
  1. To introduce to students the fundamental economic, financial, and organizational principles governing the operation of business entities, and demonstrate their specific application to businesses in the food and fiber system.
  2. To assist students in developing a comprehensive business plan, which will serve as a means of demonstrating the relevance of the concepts being discussed in class and as a template for a business enterprise that the student may wish to undertake in the future.
  3. To cultivate in students an “entrepreneurial attitude” which will encourage innovation as they combine their knowledge, ideas, and skills to develop solutions to economic issues in the food and fiber system.
  4. To build students’ problem-solving and team-working abilities through group activities and oral and written presentation of ideas and concepts.
REQUIRED TEXT

James G. Beierlein, Kenneth C. Schneeberger, and Donald D. Osburn. 1995. Principles of Agribusiness Management, Second Edition. Prospect Heights, IL: Waveland Press.

Reading assignments by day are given under the course outline. This schedule represents approximately the pace at which we should move through this material, but is subject to modification as the semester proceeds. Readings assigned for a particular day should be done before class that day, because this is the material that will be discussed in class that day.

COURSE OUTLINE

Week

Topic Readings Due

1

Introduction to the Course
What is entrepreneurship?
 
E-mail

2

Agribusiness System Overview
Functions of Management
Marketing Review
Chapter 1 pp 4-19
Chapter 2 pp 22-32
Chapter 3 pp 36-46
 

3

Demand Analysis Review
Forecasting
Chapter 3 pp 46-54
Chapter 4 pp 56-76
 

4

Budgeting
Budgeting/Review
Exam 1
Chapter 5 pp 78-89

Exam 1

5

Business Types
Choosing a business type
Cooperative Business Structures
Chapter 6 pp 94-111
Chapter 7 pp 114-20
Chapter 8 pp 122-137


Business Plan Proposal

6

Economic Decision-Making Principles
Break-even Analysis
Team Presentations
Chapter 9 pp 142-152
Chapter 10 pp 154-165


Team Project 1

7

Break-even Analysis
Financial Statements
Financial Statements
Chapter 10 pp 165-176
Chapter 11 pp 178-186
Review pp 178-186
 

8

Accounting Information Systems
Financial Ratios
Financial Ratios
Chapter 12 pp 188-202
Chapter 12 pp 203-208
Chapter 12 pp 208-214
 

9

Financial Ratio Applications
Review
Exam 2
  Exam 2

10

The Business Plan    

11

Business Plan Work Day
Capital Budgeting
Capital Budgeting

Chapter 13 pp 216-225
Chapter 13 pp 226-229
 

12

Capital Budgeting Applications
Capital Budgeting Applications
Chapter 14 pp 232-237
Chapter 14 pp 237-246
 

13

Capital Budgeting Applications
Managing and Supervising Employees
Managing and Supervising Employees
Chapter 14 pp 246-251
Chapter 15 pp 256-273
Review pp 256-273
Business Plan Draft

14

Business Plan Work Day
Staffing and Personnel Issues
Managing a Successful Agribusiness

Chapter 16 pp 276-287
Chapter 17 pp 292-297
Exam 3
 

15

Managing a Successful Agribusiness
Team Presentations
Review
Chapter 17 pp 297-301
Team Project 2
Final Business Plan

16

Exam 3   Exam 3


BASIS FOR STUDENT EVALUATION

Possible points for the course are as follows:

     Item

Points Possible

Pct. Of Final Grade

     In-class Exams (3) 300 60.0%
     Business Plan (Final) 100 20.0%
     Team Case Analyses (2) 40 8.0%
     Business Plan Proposal and First Draft 40 8.0%
     Discussion and Class Participation 20 4.0%

All deadlines and examination dates must be met unless you make prior arrangements with the instructor and have a valid excuse from the Dean of Students. Material covered during class discussion periods is integral to the content of the course. Therefore, attendance at and participation in class sessions is expected and required, and will affect your grade through discussion and participation points. Final grades will be calculated on a straight scale (A= 90%+, B=80-89.9%, C=70-79.9%, D=60-69.9%, F=Below 60%).

TEAM CASE ANALYSIS

Students will analyze, in teams of two to three persons, written cases that describe a problem situation for an agribusiness firm. The group will propose solutions to the situation facing the firm and justify its decision using principles covered in class. Each group will write up their conclusions in a short (2 to 3 page) paper and present their findings to the class.